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Long before the era of Zoom calls and cloud computing, secretaries kept businesses running smoothly. They mastered the phones, typed up documents on actual paper, and managed the boss’s schedule all from a dedicated desk in the office. In fact, as recently as 2019 there were over 3.6 million secretaries and administrative assistants employed in […]

AI is already part of your day – and you might not even realize it. If you checked your email or asked your phone for directions this morning, you interacted with artificial intelligence. In fact, nearly 99% of Americans used at least one AI-powered product in the past week. Yet, a majority didn’t even know

Artificial Intelligence (AI) in business often gets talked about like it’s some sci-fi wizardry from the future. But here’s a secret: this technology has been around for decades. In fact, the core ideas behind modern AI were first explored way back in the 1940s and 1950s. That means AI isn’t a brand-new miracle – it’s

Each entrepreneur knows the feeling of having too much to do and not enough time to do it. You launched your business to innovate and grow, not to spend late nights wrestling with spreadsheets and scheduling. Yet, as your business grows, so do the routine tasks that fill your days. The truth is, working longer

In the early 2000s, some businesses thought the internet was optional. We all know how that turned out. Ignoring artificial intelligence (AI) today would be just as costly. Even tech leaders stress this point. Microsoft’s CEO Satya Nadella put it bluntly: “AI is not only for engineers. It brings changes in the dynamic of business,

Most entrepreneurs know that technical skills and experience are important when hiring help. But in reality, the qualities of a great virtual assistant go far beyond having a fancy resume or mastering all the latest tools. In fact, some of the most impactful traits are about attitude and mindset. Think about it – an assistant

Founding a business is exciting and challenging. Yet as an early-stage or solo founder, you might find yourself juggling everything from bookkeeping to social media. All those day-to-day tasks can pull your attention in a dozen directions. Instead of strategizing growth, you’re stuck checking emails at midnight. The good news is, there’s a solution that

As a small business owner, do you often wish you had more hours in the day? You’re not alone. Many others in your position feel stretched thin trying to manage every aspect of their business. In fact, a survey of 500 small businesses found that one-third of owners felt there aren’t enough hours to get

To stay ahead of the competition in today’s lightning-fast digital market, companies are embracing digital marketing strategies. However, managing digital marketing tasks efficiently requires time, expertise, and resources, which many businesses need help allocating. This is where the role of a digital marketing virtual assistant comes into play. By outsourcing digital marketing tasks to a